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January 11, 2007

Cable Gearing Up for Quadruple Play?

CNET News recently posted an interesting article about the future of bundled services. Most cable providers currently offer phone, high-speed Internet and cable service packages, commonly referred to as triple-play bundles. However, many companies are bringing wireless in as part of these packages as well.

"If 2006 was the year of the triple play," the article states, "2007 may very well be the year of the quadruple bundle as cable operators and phone companies start to integrate mobile wireless services into their service packages."

According to CNET, Comcast, Time Warner Cable, Cox and Advance/Newhouse Communications will all be launching and expanding their integrated mobile phone services in 2007, a direct result of the their joint venture with Sprint Nextel.

The article also goes on to say that adding wireless to their bundles means more to cable providers than just providing customers with a one bill and savings on buying more than one service. These companies see mobility as a way to add more convenience and value to services their customers already have. However, CNET cautions that companies admit that they are still in the early stages of developing these services, so you may have to wait for the perfect quadruple bundle to be available in your area.

To read more, check out the full CNET article.

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