AT&T U-Verse TV Expanding, Adding New Subscribers

AT&T announced recently that deployment and sales of its IP-based television service, AT&T U-verse^SM TV, are accelerating, in what they say is part of a strong momentum in their overall video strategy. The company also said it plans to launch AT&T U-verse in the Los Angeles area in the coming weeks, with additional launches are planned for later this year and next.

According to recently released figures, AT&T U-verse TV has grown rapidly since January, with approximately 18,000 U-verse television and high-speed Internet subscribers currently in service. AT&T's average installation rate has ramped to approximately 2,000 installations a week—five times greater than its average rate in January.

In the first three months of 2007, AT&T launched U-verse services in new markets, including Milwaukee, Kansas City, and Dallas-Fort Worth. Earlier this month, AT&T announced that U-verse services were available to more than 200,000 households in the Dallas-Fort Worth area, less than one month after introducing service in that market.

The company says sales are gaining momentum across its video portfolio. Following a strong fourth-quarter 2006 in which AT&T added 111,000 bundled satellite TV users, the company added a record number of users in the first quarter of 2007. Including U-verse and satellite customers, AT&T added more than 180,000 video users in the most recent quarter, which is more than Time Warner, Comcast, Cox and Cablevision combined added for the full year in 2006.

"Our video strategy is showing strong momentum as we add new subscribers at an increasing rate," said Ralph de la Vega, group president-Regional Wireline Operations, AT&T. "Consumers are clearly hungry for an alternative to cable TV, and AT&T U-verse is a very attractive choice. We offer more High Definition channels than local cable companies in the markets we serve, the ability to record up to four programs at once, and the ability to set DVR recordings remotely using the AT&T Yahoo!® portal or, soon, a mobile device."

For more information, check out the AT&T press release.